Artha Property Residential Projects and Apartments
True Value for Developers:
Of course, services to the customers are only one side of the coin. The developer and builder community places an equal amount of value and trust on Artha to market its products.This is because Artha offers developers holistic, end-to-end solutions in marketing their projects, in addition to developing its own projects. Not only does the Artha team help define the concept, but it also advises builders on pricing, design and architectural considerations and marketing aspects in addition to actually selling the homes. In fact, the Artha team works closely with the developer to tailor-make a marketing plan that spans a variety of media, to deliver results
About the builder:
Artha is one of the fastest growing real estate companies in India and synonymous with building homes and thereby creating wealth for its customers. Artha has quickly changed the face of the realty market in South India and has become a household name in Bangalore and Chennai. As a member of CREDAI Bangalore, Artha has entrenched itself deeply as a company that provides innovative concepts and value for money homes across locations and price segments. Artha has won many accolades and has been conferred the Power Brand status by the prestigious Brand Finance Institute, UK.
Artha, the flagship brand of Bennett Property Holdings Company Limited, is synonymous with building homes and thereby creating and building wealth for its customers. Artha was conferred the Power Brand status by UK's prestigious Brand Finance Institute. The Brand has quickly changed the face of the real estate market in South India and has become a household name in Bangalore and Chennai markets. It was also recognised at National Real Estate Awards in 2011 as 'The Most Innovative Marketing Concept of the Year' and awarded for 'Brand Excellence in Real Estate Sector' at CMO Asia Awards, Singapore.
When it comes to buying their dream home, customers can blindly trust that they are getting the best possible value for their money with Artha. Our product experts scout out the hidden gems in the real estate market for our customers. In doing so, they consider factors such as the cost of the home, design aesthetics weaved in with the project amenities, the potential for rental returns and capital appreciation. The legal team then puts the project through its paces and ensures not just clear and marketable titles, but also project approvals from banks and other financial institutions.
Artha boasts an extremely strong and competent team of relationship managers, legal experts and after-sales managers, driven by an experienced and professionalmanagement team. Our relationship managers are chosen from amongst the best in the real estate and financial industry. They are extremely knowledgeable and are experts in their own right. The relationship managers are supported by a team of experienced legal eagles and helpful customer-service managers who together ensure that the customer can invest his/her money in the best possible project with complete peace of mind.
Is the Chief Executive Officer of Artha. As a professional entrepreneur, he has established India's leading branded Real Estate Services Company that focuses on providing proficient real estate sales and marketing support to builders and a strong value proposition to the discerning retail consumer.
Under his stalwart leadership, Artha has emerged as a formidable brand in the primary home and Holiday Homes segment and entrenched itself as a forerunner in a short span of well under 3 years since inception. He is also credited with launching Artha Money Manager, India's first online intuitive, money management application. His business acumen has seen Artha being crowned with 'Power Brand in Real Estate Sector' by the prestigious Brand Finance Institute Plc UK.
As Chief Operating Officer, Venkatesh is responsible for the critical role of strengthening the overall framework for the company's growth across all businesses and geographies, in addition to being responsible for the day to day operational excellence of the company. He is also responsible for overall Risk and Compliance across the company and all its subsidiaries.
As Director - Business Development, Rahul spearheads the business development efforts, customer acquisition strategy and the growth of sales volumes through internal channels and teams, multiple media and through external partners etc. He has over 16 years of rich experience in the internet and financial services space.
Anand leads all back office operations, customer service and drives all technology initiatives for Artha . Anand has over 13 years experience in consulting and implementation of systems worldwide. Anand started of his career as a management trainee in ICICI in the Information technology division and later moved to ICICI Infotech to work as a Executive Assistant to the CFO and Asia Pacific head Infotech . Following this, Anand worked in the Treasury and SAP implementation of ICICI Bank. After working for four years in ICICI Group , he spend the next six years in Infosys in the Enterprise solutions division and did consulting projects for many fortune 500 companies.
Sheena is responsible for heading marketing, brand management and alliances. Sheena has over 12 years of experience in marketing, Public relations and brand management. Her previous stint was with Times of Money, managing alliances and heading brand management. Prior to that, Sheena worked with the Business Consulting Group. Sheena holds an MBA from Symbiosis Institute of Business Management, and has completed a brand marketing course from Indian School of Business.
K R Sreenivasan:
KRS heads the product strategy, project rollout and builder relationships in Tamil Nadu. KRS comes with 15 years of experience in sales, credit management, finance, accounting, audit and taxation. His last stint was with ICICI Bank where he headed the southern region for mortgages and home loans. Before his stint in ICICI Bank, KRS worked with Sundaram Finance.