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Developers bet big on buying homes online

Q: Buy a home, without leaving your home.

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Replies (5)
1
Earlier, Tata Value Homes, a subsidiary of Tata Housing Development Co. Ltd, has been selling online for more than a year now and the company has so far sold about 700 homes online worth Rs 300 crore.
Sujan Mitra


2
For the time being Puravankara plans to sell homes in Bengaluru, Chennai, Coimbatore and Kochi through Googles Online Shopping Festival (GOSF) starting December 10.
Ananya


3
Well Ananya,
The company is talking to e-commerce marketplaces such as Snapdeal, Flipkart and Amazon. Godrej homes will be available on Snapdeal and the companys own portal by year end. Godrej, which will at first sell smaller homes online. The co. has identified one project each in Chennai and Kolkata for online sales.
Sujan Mitra


4
Do you know that Godrej Properties Ltd, the Godrej groups real estate business and Bengaluru-based Puravankara Projects Ltd are the latest to consider online sales. Even today, almost 25 % of the business is coming through the digital medium.
Ananya


5
What at the beginning appeared to be a difficult idea has benefited grip of late, with developers offering options to buy or book homes online as customer interest picks up across categories.
Sujan Mitra


6

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