With the residential realty sector heading for a boom, builders and developers are trying to be as exclusive as possible in branding their particular project and form a new selling strategy. Theme-based homes, the new marketing gimmick being played by real estate developers, is a move taken to quench the evolving customer preferences.
The conventional idea about luxury homes has undergone a complete makeover. The contemporary buyers of today are influenced by global standards, and developers are leaving no stone unturned to offer projects with specific themes.
International theme-based homes, is a popular trend in the market that has garnered a lot of attention.
As per my knowledge, there are four good projects by reputed builder which are based on different themes like: Purva Palm Beach Sobha City Purva Westend GM Infinity E City Town You may get more if you do some research on the net.