Latest Answer: Developing areas are doing good in mall business.. As per some data I have refererd, Forever 21 has leased 11,000 sq ft in DLF Courtyard in Saket while Kenneth Cole New York and ALT leased 2,000 sq ft each in Ambience Mall in Vasant Kunj. Reliance Digital leased 8,099 sq ft in Ansal Plaza and Haze leased 3,000 sq ft in Westgate Mall in Rajouri Garden. Other deals in this submarket were generally smaller sized leases.
Latest Answer: Since the population is less in small towns, they do not provide much profitable business for retailers, unlike in large towns. Metro cities offer better RoI because of which foreign direct investments stay in the metros.